Primer identifies 5 key digital trends that will shape 2023

Heading into what will most likely be an economic downturn in 2023, globally, people and businesses are predicted to be tightening their purse strings to weather the storms ahead. Despite this, in the rapidly digitizing Asia Pacific, online transactions continue to grow, with fiercer competition for loyalty in the online space. 

In this context, what are the trends that are set to influence the way we pay, earn and grow online? 

In a conversation with #biztechasia Kailash Madan, Head of APAC, Primer, the world’s first unified payments and commerce automation platform, shared insights on the 5 key trends (Fly Now, Pay Later, Digitize to Optimize, persistent E-Commerce growth, sophistication of Cybersecurity Defenses and the future of e-wallet) that are  are set to shape 2023.

Additionally, Kailash touched on:

• An overview of Primer and how the company offers merchants an infrastructure to build better buying experiences for customers
• Primer’s customers and the verticals are they primarily in
• Customer success stories  
• A deep dive into the five key trends identified by Primer that are set to shape 2023

Guest: Kailash Madan, Head of APAC, Primer

Host: Brian Fernandez

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